Panasonic and their Toughbook lineup of portable devices required a Microsite aimed at showcasing use-cases across four key sectors. Manufacturing, Warehousing, Logistics and Retail.
The project needed seven different 3D animated scenes which would loop perfectly and seamlessly. Each would also need considered for the Microsite’s responsive, mobile version.
Modelling, character rigging and animation were all created in Maxon Cinema 4D and rendered using OTOY’s OctaneRender. Compositing and finishing touches were carried out in Adobe After Effects and Adobe Premiere Pro.
Planning, Asset Creation & Modelling
Panasonic required their microsite to have a great visual representation of the four sectors their products bring value to. From concept artwork the scenes were created in Maxon Cinema 4D. Any Toughbook products required were modelled, mounted and put in the hands of the characters within the scenes.